Recaps

State Farm marketing, head of brand Patty Morris and and Unrivaled chief brand officer Kirby Porter speak to Marketing Brew senior reporter Alyssa Meyers onstage
Sports Marketing

Takeaways from Marketing Brew’s Sports Marketing Playbook

Execs from State Farm, Apple, and more convened in New York to talk fan engagement and athlete-led storytelling.

Jasmine Sheena | Apr 11, 2025
Video games logo mascot
Ad Tech & Programmatic

When will advertisers press play on gaming?

Gaming makes up just 5% of digital advertising budgets, per the IAB, which hosts the annual Playfronts focused on moving ad dollars into the space.

Jennimai Nguyen, Ryan Barwick | Apr 3, 2025
TrustPilot

Scaling consumer trust to drive business impact

Recapping Marketing Brew’s discussion with Trustpilot.

Morning Brew Creative Studio | Feb 28, 2025TOGETHER WITH TrustPilot
Marketing executive Alicia Criner speaking onstage at a Marketing Brew event
Ad Tech & Programmatic

Insights from Tactical MarTech: The Future of AI, Attribution, and Privacy

Execs from Reddit, EssilorLuxottica, and more talked leveraging new tech, refining attribution, and navigating state privacy laws.

Jasmine Sheena | Feb 13, 2025TOGETHER WITH TrustPilot
Illustration: Anna Kim, Photos: @Budding, @darthvadercommercial, @CeraVe Skincare, @The Farmer's Dog/YouTube
Sports Marketing

This year’s Super Bowl marketers share their favorite Super Bowl ads

But they couldn’t choose the ads they worked on.

Alyssa Meyers, Ryan Barwick, Jasmine Sheena | Feb 13, 2025
Collaged images of brand ads. Credit: Illustration: Anna Kim, Photos: @e.l.f Cosmetics, @wishbonekitchen, @Duolingo/TikTok
Social & Influencers

Super social: How brands activated online around this year’s Super Bowl

From “lo-fi content” to Drake-dissing choir videos, brands like Duolingo, e.l.f., and Pringles looked to make a big impact on smaller screens.

Katie Hicks | Feb 11, 2025

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