Get marketing news you'll actually want to read

The email newsletter guaranteed to bring you the latest stories shaping the marketing and advertising world, like only the Brew can.

A human eye surrounded by abstract data visualizations

AD Tech & Programmatic

Why advertisers are excited about attention metrics

The signals, which aim to quantify the quality of ad placements, have attracted interest from companies like Amazon and The Trade Desk.

phone icon

LATEST NEWSLETTER:

The ins and outs of attention metrics.

Ad Tech & Programmatic

Google search ads ran on sanctioned and pornographic websites, report finds

The company’s ad placements are in hot water—again.

Ryan Barwick

Latest Stories

All Stories

Quick Insights

An arm holding up a megaphone next to a Christmas tree ornament with "Affiliate Marketing" text on it above a wrapped Christmas present

BRAND STRATEGY

How to craft an effective affiliate marketing campaign for the holidays

Affiliate marketers share their tips and predictions for Q4.

A left hand holding stacks of $100 dollar bills and a right hand pointing a TV remote at a retro TV

TV & STREAMING

CTV and streaming’s popularity continues to grow—but it’s not without its challenges

What advertisers should know about the channels in 2023.

A smartphone with a word cloud coming out of the screen with "Click Here" text on it and a computer mouse pointing to the phone

SOCIAL MEDIA

The rise of short-form video: How to make clips that really *sing*

A call-to-action is one of the most important elements to include, marketers say.

Runners on a track jumping hurdles

SOCIAL & INFLUENCERS

Back to school: Lessons in NIL for marketers new to the space

The legal landscape for name, image, and likeness rules is still changing, but “the hurdles are not as significant” as some might expect, one sports attorney said.

Explore Topics

AudioStreamingMediaTechAdvertisingInfluencersSocial MediaProgrammatic AdsBrands

Follow Marketing Brew

Marketing Brew informs marketing pros of the latest on brand strategy, social media, and ad tech via our weekday newsletter, virtual events, marketing conferences, and digital guides.

Get marketing news you'll actually want to read

The email newsletter guaranteed to bring you the latest stories shaping the marketing and advertising world, like only the Brew can.