It’s Friday. Here’s your daily rundown of marketing news, personnel moves, must-reads, and more.
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A brief recap of what you might’ve missed.
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Weber Shandwick New York CCO Angela Mears died unexpectedly while in Buenos Aires for The Andy Awards, according to PR Week. She was 35.
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Twitter said it will exempt the top 10,000 most-followed companies and organizations from the requirement to pay for a verified checkmark.
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Hulu has a new interface.
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France is moving forward with a bill that would require influencers to disclose whether they used filters or edited their appearance in a piece of content, in addition to restricting their ability to promote things like cosmetic surgery and crypto.
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Executive moves across the industry.
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Julia Fitzgerald has joined Build-A-Bear Workshop as its CMO. She was previously CMO of the American Lung Association.
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Fred Levron, Dentsu’s global CCO, is leaving the agency, per Adweek.
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Adam Potashnick has left EssenceMediacom to join Brainlabs as North America CEO.
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Ads, stunts, quotes, and other notable happenings.
Stat: 50%. That’s how many Americans support a national TikTok ban, according to a Pew Research Center survey. Nearly 30% said they weren’t sure, and 22% do not support a ban.
Quote: “The No. 1 or No. 2 account that we’re going to look to avoid is the owner of the company.”—A media buyer discussing advertising on Twitter with Bloomberg
Read: “Help Me Move? I’ll Pay You in Instagram Likes” (the Wall Street Journal)
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Mergers and acquisitions, company partnerships, and more.
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The Daily Beast and Forbes “shared an inside look into how they reorganized their revenue teams to make money more efficiently” at a recent Digiday event.
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Slack, Klarna, and Kayak are among a group of brands piloting ChatGPT plugins that enable the AI “to invoke a company’s services when handling a user’s query,” per Ad Age.
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Zappos will start selling Sephora’s beauty brands this summer.
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Stories and interviews we’re jealous of.
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The Wall Street Journal wrote about the rise in extremely literal product and brand names, like the clothing store The Garment or musical supergroup boygenius’s new album, “The Record.”
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Vox looked at the social media influencers who make money by selling (sometimes dubious) online classes.
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Fast Company profiled Wizards of the Coast, the publishing company behind the tabletop role-playing game Dungeons & Dragons and the recent film Dungeons & Dragons: Honor Among Thieves.
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Written by
Katie Hicks, Minda Smiley, Ryan Barwick, and Kelsey Sutton
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