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Some brands have been pitching year-round, but it’s never too late to start, Dreamday founder Lauren Kleinman told us. 

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Privacy pros at Marketing Brew’s Tactical MarTech broke down the state of privacy legislation.

With federal privacy laws stuck, states push forward—what does this mean for advertisers?

A collab between the New York Liberty and the L’Oréal-owned nail-polish brand Essie was a perfect match—save for the fact that “this elephant doesn’t even have nails.”

 How do you give an elephant a manicure? One brand partnership at a time

 Executives say economic volatility could lead to more demand for lower-funnel advertising options on TV.

Ahead of upfronts, streamers are sprucing up their shoppable ads offerings

Certain marketers are finding success on the internet’s “most human” social platform, but they advise to tread carefully. 

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