Upfronts
Our biggest takeaways from this year’s upfronts
Sports, simplified streaming, and Steve Aoki were just some of the things attendees saw this year
Upfronts
Don't miss a beat from Upfronts. Marketing Brew provides on-the-ground coverage and key takeaways from Upfronts to keep you in the loop.
Upfronts
This year’s best jokes from the upfronts
Comedians like Seth Meyers, Seth MacFarlane, Jimmy Kimmel, Conan O’Brien, and Jamie Foxx took shots at rivals and lampooned the state of the industry throughout the week.
Upfronts
Sports, trailers, and Jimmy Kimmel: Inside Disney’s upfront playbook
The House of Mouse spent a large portion of its presentation focused on sports, and also highlighted new content, fan favorites like "The Bear," and its Marvel and Star Wars franchises.
Upfronts
Jamie Foxx jokes—and Tom Brady misses—during Fox upfront
In addition to memorable moments from talent, Fox execs pitched advertisers on streaming, sports, news, and comedy.
Upfronts
NBCU kicks off upfronts week touting company-wide unity—and needling competitors
“Our opinion has been, and always will be, that ads are god’s gift to the world,” ad sales chief Mark Marshall said during a star-studded presentation at Radio City Music Hall.
Upfronts
This upfronts season, NBCU is focused on making ‘existing media work harder’
EVP, Strategy Gina Reduto shared the media giant’s priorities ahead of its presentation.
Upfronts
Warner Bros. Discovery touts its ‘united front’ to advertisers
During its annual upfront, the media giant pitched big franchises and cross-portfolio collabs.
Get marketing news you'll actually want to read
Marketing Brew informs marketing pros of the latest on brand strategy, social media, and ad tech via our weekday newsletter, virtual events, marketing conferences, and digital guides.
By subscribing, you accept our Terms & Privacy Policy.
