All things creator marketing with Kay Hsu
The social media expert, who is set to speak at Marketing Brew’s The Next Phase of Social & Creator Marketing event, shared her perspective on the future of creator marketing.
Kelsey is an editor at Morning Brew where she leads the media and marketing publication Marketing Brew and hosts the Webby Award–winning podcast “Marketing Brew Weekly.” She also occasionally writes about the business of television. Prior to joining Morning Brew as a reporter, she spent three years at Adweek covering streaming TV and platforms like TikTok and Facebook. She began her career as a media reporter at Politico where she covered digital media businesses and the intersection of media and politics. Her reporting has also appeared in Mic and Columbia Journalism Review.
The social media expert, who is set to speak at Marketing Brew’s The Next Phase of Social & Creator Marketing event, shared her perspective on the future of creator marketing.
Seven months in, our podcast is just getting started.
He’s global director, ad partnerships, Snap.
She’s partner and chief media officer, Zambezi & Scale by Zambezi.
She’s SVP of marketing, Optimizely.
He’s head of sales, Fyllo.
She’s CEO, Wpromote.
She’s chief client officer, VML.
He’s CMO, Typeface.
“People will talk about the s--t ads,” one expert said. Whether that talk will lead to long-term results is another story.