February 28th | 8am - 12:30pm ET | Studio Gather | 45 Rockefeller Plaza, New York, NY

Presenting Sponsor:

Livestream tickets now available!

About The Event

With promises of revolutionary transformation and a sci-fi-inspired future, AI has quickly become the shiny new toy everyone wants their hands on – and no industry is immune to its lure. The possibilities seem endless, so where do marketers even start?

Join Marketing Brew for an in-person half-day event to discuss what AI can do for you. Whether you’re a seasoned CMO, a content expert in the weeds writing prompts for ChatGPT, or somewhere in between, sessions are designed to cut through the noise and discover the realistic applications of AI that are right for every kind of marketer. Hear expert accounts from leaders integrating AI with their customer service, brand strategy, and digital advertising, and leave with tips that, for once, we do suggest trying at home.

Livestream tickets now available!

Featured Speakers

Devika Bulchandani

Global Chief Executive Officer

Ogilvy

Michael Cohen

Global Chief Data & Analytics Officer

Plus Company

Amanda Cole

CMO

Bloomreach

Daisy Jones

Agency Solutions Manager

Meta

Jennifer Kattula

General Manager, Global Marketing

Microsoft Advertising

Nigel Storey

CTO

Zappos

Sarah Stringer

EVP Head of Innovation

Dentsu

Melissa Waters

CMO

Upwork

Brennan Woodruff

Co-Founder and Chief Business Officer

GoCharlie.AI

Ryan Barwick

Senior Reporter

Marketing Brew

Katie Hicks

Reporter

Marketing Brew

Alyssa Meyers

Reporter

Marketing Brew

Josh Sternberg

Executive Editor

Morning Brew

Kelsey Sutton

Deputy Editor

Marketing Brew

Dan Toomey

Comedian, Host of Good Work

Morning Brew

Ticketing

Tickets to attend this event in-person are sold out but you can still watch all of the sessions virtually by purchasing a livestream ticket below! Please email [email protected] for any questions.

Sold Out

Early Bird

$125

Limited Quantity Available

Sold Out

Regular Pricing

$150

Sold Out

Last Call

$199

Livestream Access

$99

Agenda

8:00 – 9:00 am ET

Registration & Breakfast

Grab your pass, grab a bite, and power up with a brew or two before we dive into a day of connection and conversation.


9:00 - 9:05 am ET

Marketing Brew Opening Remarks

Kelsey Sutton

Kelsey Sutton

Deputy Editor at

Marketing Brew


9:05 - 9:25 am ET

Meeting the Moment: A Fireside Chat with Ogilvy's Global CEO

To kick off an exciting morning of expert insights and candid advice, Josh Sternberg, Morning Brew's Executive Editor, sits down for a fireside chat with Ogilvy's Global Chief Executive Officer, Devika Bulchandani. Devika is a world-class marketer who leads with passion, purpose, and an uncompromising focus on creating impact. She has her hands in all aspects of the creative network's business, spanning Advertising, PR, Consulting, and more. She joins us to share what excites her most about the promise of AI and what keeps her up at night.

Devika Bulchandani headshot

Devika Bulchandani

Global Chief Executive Officer at

Ogilvy

Josh Sternberg headshot - marketing AI

Josh Sternberg

Executive Editor at

Morning Brew


9:25 - 9:55 am ET

Back to Basics: A Crash Course in AI

AI seems to be everywhere and everyone wants a piece of it. At times, the information can feel endless and finding the right application for your team, company, or even just your unique role, can feel like drinking water out of a firehouse. Where do you begin? During this session, Marketing Brew sits down with Melissa Waters, CMO at Upwork, and Michael Cohen, Global Chief Data & Analytics Officer at Plus Company, for a behind-the-scenes look at how he is getting started with AI, the questions they’re considering, and how you can ensure you aren’t biting off more than you can chew. If you aren’t convinced that AI can be more than a buzzword, this session is for you.

Michael Cohen headshot

Michael Cohen

Global Chief Data & Analytics Officer at

Plus Company

Melissa Waters headshot

Melissa Waters

CMO at

Upwork

Ryan Barwick

Ryan Barwick

Senior Reporter at

Marketing Brew


Contributing Sponsor

Akkio

Venue Partner

studio logo

Questions?

Email us at [email protected]

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