2023 Consumer Spending Report

Inflation is still hitting consumers hard, regardless of age. But, according to new research, younger generations are more likely than their older counterparts to indulge in discretionary and luxury purchases—and to increase their holiday spending this season and beyond.

How will consumers shop as 2023 comes to a close and a new election year takes off? This new research from Klaviyo & Qualtrics surveyed more than 3,000 US consumers to answer that question and determine how cohorts of shoppers differ so that you can plan to personalize marketing campaigns accordingly. Discover more about this report by downloading it today!

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