Ad Tech & Programmatic
Some ad-tech companies are pivoting amid open web ‘contraction’
At a conference, execs from Perion and Magnite weighed in on how AI in search is transforming the internet.
At a conference, execs from Perion and Magnite weighed in on how AI in search is transforming the internet.
Some brands and sellers are getting creative in their marketing efforts.
Discover how to excel in advertising without third-party cookies using these strategies
Sponsored byLegacy media ad spend, not so much.
A call-to-action is one of the most important elements to include, marketers say.
The company says it will appeal the decision, which came with a 390 million euro fine.
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