Social & Influencers
Once again, advertisers are backing away from X
IBM and Apple are among the brands stopping spend after a report showed their ads appeared next to hateful content.
X/Twitter
Stay ahead of the curve with the latest in X/Twitter. Explore in-depth analysis, breaking news, and the trends shaping the future of this marketing sector.
Social & Influencers
Elon Musk: X to debut two new subscription tiers
The not-yet-released offerings will be part of the platform’s “premium” plan, he said.
Social & Influencers
X lays off half of its election integrity staffers
Since buying the company formerly known as Twitter, Elon Musk has axed the majority of its staff.
Social & Influencers
Elon Musk said X will scrap its block feature
He said users will only be able to block people in their DMs.
Social & Influencers
Twitter’s ad revenue dropped 50%, Elon Musk said
Threads may be giving the embattled platform a run for its money.
Social & Influencers
Could the advertising chops of Twitter’s new CEO turn revenues around?
NBCU’s ad sales chief left the company days before upfronts to join the platform.
Social & Influencers
Tucker Carlson starts new show on Twitter
What’s that mean for advertisers?
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