Social & Influencers
How soccer creators are helping to make the World Cup more than a moment
Leagues like La Liga in Spain and Bundesliga in Germany are eager to hook American fans this summer, and they’re using influencers to do it.
Social & Influencers
Stay updated on social & influencers with Marketing Brew. We deliver the latest news, strategic analysis, and expert insights on the trends defining the future of marketing.
Social & Influencers
Inside imaging company Prenuvo’s creator strategy
“We never pay influencers,” an exec told us—instead, the company offers free scans in exchange for posts detailing the experience.
Virtual Event
An Untapped Marketing Growth Lever in the Era of AI Disruption
As AI reshapes how buyers discover products, savvy marketing teams are ditching the old playbook for incentive programs that actually convert. Tremendous joins Marketing Brew to break down the four levers fueling growth right now.
Jul 15 12:00 PM ET
Social & Influencers
Why so many brands are releasing music videos
From Gap to Cheetos to Hawaiian Tropic, brand marketers seem to be increasingly in their MTV era in the hopes of breaking through to ad-weary audiences and generating UGC.
Social & Influencers
How TGL’s game stays on par with golf’s changing demographics
The tech-forward, team-format golf league already has an audience that skews younger than the PGA Tour, and execs are looking to make it even more youthful.
Social & Influencers
Inside One/Size’s oily F1-driven campaign
The beauty brand’s latest product campaign tapped into Formula 1 to engage audiences and put its setting spray to the test.
Social & Influencers
Why would a social media platform tell you to get off your phone?
Sara Pollack, Pinterest’s VP and global head of consumer marketing, is confident that the platform can grow even as it encourages people to stop scrolling.
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