Data & Tech
AI video platforms aim to overhaul creative workflows
Marketers are moving from straightforward visual generation to complex agentic platforms.
AI in Marketing
Unlock the strategies driving success in AI in marketing today. Dive into our comprehensive reporting on the technologies and creative shifts defining the industry.
Data & Tech
How optimizing for AI answers is taking over marketing, and other takeaways from AirOps’s Next conference
Executives from Anthropic, Ramp, and more discussed AI ranking strategies and what they’re looking for in marketing candidates.
Data & Tech
Google announces new AI Mode ad formats and agentic commerce tools at Google Marketing Live
Google Meridian is also integrating into Google Analytics 360.
Data & Tech
Partner up: How affiliate marketing drives results in the AI era
In the AI age, a strong affiliate marketing program helps support every channel in your marketing mix.
TOGETHER WITH Awin
Data & Tech
Google rolls out new tools to automate even more of the marketing process
The tech giant is unveiling new capabilities within AI Max, including automatic brief writing, shopping ad formats, and unified travel campaigns.
Data & Tech
AI in marketing: The shift from novel to necessary
How AI changes the pace of modern marketing.
TOGETHER WITH
Data & Tech
How marketers are using AI beyond buzzwords
Marketers and agency execs shared how they are leveraging the tech at Marketing Brew’s recent event, “The Art & Science of AI in Marketing.”
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