TV & Streaming
You’re not imagining it: Streamers are rolling out more of the same
“La Maison” and “Industry” are TV’s next “Succession”—or maybe “The Buccaneers” is the next “Bridgerton.”
Content Wars
Get the pulse on Content Wars in the streaming era. From measurement to ad tech, stay updated on Content Wars trends with Marketing Brew’s expert coverage.
TV & Streaming
Could HBO’s ‘Industry’ investment help solidify it as a hit?
Viewership is up since the series moved to a coveted Sunday night time slot and has gotten some marketing muscle.
TV & Streaming
Why Roku’s ‘Weird Al’ biopic starring Daniel Radcliffe could usher in a new era for the platform
“I think it really may bring a bunch of people to discover The Roku Channel for the first time,” says head of originals David Eilenberg.
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