TV & Streaming
Paramount set to acquire WBD after Netflix pulls out
The deal, pending regulatory approval, would create an advertising behemoth.
Mergers & Acquisitions
Get the pulse on Mergers & Acquisitions in the streaming era. From measurement to ad tech, stay updated on Mergers & Acquisitions trends with Marketing Brew’...
TV & Streaming
Netflix buys Warner Bros. Discovery in deal valued at $83 billion
The deal, which will bring lucrative franchises like “Game of Thrones” and “Stranger Things” under the same roof, is set to reshape Hollywood.
TV & Streaming
Paramount and Skydance agree to merger, ending months of speculation
The deal was approved by Paramount’s board on Sunday.
TV & Streaming
Lamar Advertising acquires Colossal Media
Colossal’s founders “always” wanted to sell the business eventually. Last week, it finally happened.
TV & Streaming
And the Latest Agency Merger is…
Marketing consultancy Stagwell Group and MDC Partners. Cue gasps, etc.
TV & Streaming
WPP Merges Grey with AKQA
18-year-old Lawrence Valenstein started Grey Advertising Agency out of an art studio.
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