Newfronts (Social)

Master Newfronts (Social) with Marketing Brew. Discover how Newfronts (Social) is redefining social media strategy, creator partnerships, and digital engagem...

the Wordle app, from the New York Times, on a mobile phone screen
Social & Influencers

Publishers say they have more to offer than hard news at NewFronts

The New York Times spent the majority of its presentation highlighting its other offerings, including games, cooking, and sports.

Alyssa Meyers
Cintia Gabilan
Social & Influencers

The IAB’s Cintia Gabilan on why ‘NewFronts will be different this year’

“Buyers, brands, and agencies are trying to make every single dollar work as hard as possible,” said Gabilan, who is addressing the industry in a keynote on Wednesday.

Ryan Barwick

Get marketing news you'll actually want to read

Marketing Brew informs marketing pros of the latest on brand strategy, social media, and ad tech via our weekday newsletter, virtual events, marketing conferences, and digital guides.

By subscribing, you accept our Terms & Privacy Policy.

A mobile phone scrolling a newsletter issue of Marketing Brew