Original Programming

The streamer is prioritizing the “Yellowstone” spinoff, and SXSW was the perfect place to promote the Texas-set show, one exec told us.

She’s leveraging the fan power of Bravoholics on the streamer that has also broken through with hits like “The Traitors.”

Hulu’s already had recent hits with originals like “The Handmaid’s Tale” and “Tell Me Lies.”

For fall, scripted dramas, comedies, and animated shows are coming back, as well as upcoming tentpoles like the Super Bowl.

An arrangement promoting adaptations like ‘Black Cake’ is one of several partnerships that Hulu has forged to boost show awareness.

Disney has renewed big hits like Abbott Elementary, but other long-running series are coming to an end.

But breaking into original programming isn’t exactly easy.