Data privacy

Congress wants the FTC to create a bureau dedicated to privacy. And that’s a big deal

If established, it could fundamentally change how consumer privacy is protected and enforced in the US.

Ryan Barwick

Advertising

How publishers are labeling their audiences for advertisers' benefit

Read about this potential game changer that could replace the third-party cookie and help publishers monetize their audiences.

Advertising

Run ads or place products in-show? Both are best, research finds

A combined approach is most effective at driving sales and website visits, according to a study from BEN.

Kelsey Sutton