Dive into the world of influencer marketing with Marketing Brew’s expert reporting. We cover the data-driven insights and brand stories you need to stay competitive.
A long-term deal with the livestreamer, which kicked off with a breakneck visit to four Caribbean destinations, is part of a new “social-first” approach from the travel brand.
CMO Craig Brommers told us it’s a new chapter for the partnership after Sweeney’s controversial 2025 ads became the “most successful” in brand history.
Keith Gelman, founder of Talent Partnerships Advisors, has homed in on how to help brands broker a celebrity brand deal that works for all parties involved.
The clothing retailer is working with the “Euphoria” star for its largest campaign to date.
Slate Auto’s head of brand and marketing, Ben Whitla, said the Jeff Bezos-backed vehicle brand is focused on stunts and influencer work.
A gamified campaign was aimed at building “something that will feel a bit bigger than makeup,” a Candy Crush marketing exec said.
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