Sports Marketing
Apple TV+ and MLS announce ‘Sunday Night Soccer’ and more ahead of season
It’s the third year of Apple and MLS’s partnership.
Sports Media Rights
Score big with insights into Sports Media Rights. Marketing Brew tracks the intersection of sports, brands, and fan engagement through the lens of Sports Med...
Sports Marketing
Warner Bros. squares up against NBA in media rights legal battle
NBA signed an 11-year media rights deal with Disney, Comcast, and Amazon, freezing out TNT Sports.
Sports Marketing
AllCity raises $9.4m from Andre Iguodala’s Mosaic fund
The Series A round led by the retired NBA star’s VC firm brings the digital sports network’s total funding to $12.4 million
Sports Marketing
Behind AllCity’s strategy to challenge sports talk radio
The company has raised $8 million and counting in VC funding since it started in Denver nearly 10 years ago.
Sports Marketing
With a new Thursday Night Football logo, Prime Video is training Super Bowl viewers for fall football
Amazon debuts a new brand ahead of exclusive games this fall.
Sports Marketing
NFL’s Media Rights Negotiations: The Dust Finally Settles
Philadelphia Eagles fans will have new ways to watch their team lose next season
Sports Marketing
Disney Nabs NHL Rights, Negotiates With the NFL
Instead of Tinkerbell and Co, it’s Russians with missing teeth.
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