Ad Tech & Programmatic
How media buyers are navigating higher ad prices on Meta
Some plan to buy during the “Q5” period rather than spend on holiday campaigns.
Ad Spend Trends
Discover how ad spend trends is reshaping the modern marketing landscape. Our expert coverage breaks down the key players, innovative campaigns, and future outlook.
Ad Tech & Programmatic
Advertisers have spent $1.3 billion on digital ads touting AI: report
The health and wellness vertical alone saw a 165% increase in AI-related ad investment through May compared to last year, according to Sensor Tower.
Ad Tech & Programmatic
OpenAI’s ads pilot is getting more accessible to some advertisers
The pilot’s minimum spend and CPMs are coming down over the course of an extended pilot period.
Ad Tech & Programmatic
Can the Trade Desk remain ‘king’ of the open web?
The company is investing in “being able to show what’s working” amid a broader industry contraction, but some agencies are taking a second look.
Ad Tech & Programmatic
Some ad-tech companies are pivoting amid open web ‘contraction’
At a conference, execs from Perion and Magnite weighed in on how AI in search is transforming the internet.
Ad Tech & Programmatic
Global go-getters: Who ruled the world at the 2025 Partner Awards?
TOGETHER WITH
Ad Tech & Programmatic
Coworking with Irina Katsnelson
She’s SVP of enterprise sales, Nexxen.
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