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Brand Strategy

How to build a brand newsletter in 2026

Executives from Substack, The RealReal, Shopify, and more share their insights.


A graphic featuring Jack in the Box collectibles, including a bag charm, antenna charm and water bottle
Brand Strategy

Behind Jack in the Box’s push into collectibles

“People want more for their money, and it goes beyond the food,” Sheena Dougher, VP of brand marketing at Jack in the Box, told us.


Hinge audiobook on phone screens
Brand Strategy

The story behind Hinge’s first audiobook campaign

For the third iteration of “No Ordinary Love,” the dating app is sharing love stories in a new format.


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On-Demand Webinar

See it in Print: The Underutilized, High-Impact Growth Lever

Print isn't a relic—it's a strategic advantage. Join Marketing Brew and Smartpress to explore why brands in high-consideration industries are pairing print with digital marketing to build trust, strengthen customer relationships, and drive conversions.


An OOH image of a sloth climbing the side of a building in Miami, part of a campaign called "Reimagined with ChatGPT Images"
Brand Strategy

ChatGPT, Gemini, and Claude are expanding their advertising focus into smaller markets

As saturation rates grow in major metros, companies are focusing on Seattle, Philadelphia, Boston, and Detroit, according to data from Sensor Tower.


One of StreetEasy's ads, reading "LIVE WHERE THERE'S NO ROOM TO GROW APART, BE A FOREVER NEW YORKER" is displayed on a digital screen in a NYC subway station as a silver train passes by in the background.
Brand Strategy

Inside StreetEasy’s decade of iconic NYC subway ads

For ten years, the brand has leaned on wit and charm in direct creative to connect with a single market.


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On-Demand Webinar

AEO FYI: Who’s Watching Your Digital Marketing?

AI isn't just changing how people search—it's changing who's doing the searching. Join Marketing Brew and Webflow to learn how Answer Engine Optimization (AEO), AI search, and agentic workflows are reshaping digital marketing, and what your brand can do to stay ahead.

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