Media Channels

Audio’s (new) rules: Tapping into the power of the pod

DOOH ads lead a ‘critical internal structural shift’ in US OOH market: PwC

US DOOH ads are expected to grow at a 14.2% compound annual growth rate from 2025 to 2030, per the firm’s report.

Michigan startup Adrenaline Interactive aims to transform in-game advertising

CEO and co-founder Max Albert didn’t expect to work in the ad tech space, but a lifelong passion for gaming led him there.

Disney details vertical video efforts and AI-aided media planning for 2026

At its annual Global Tech & Data Showcase at CES, company execs provided a roadmap to some of the company’s big priorities and ad innovations.

How digital billboards changed the out-of-home game

From undulating 3D images to the Las Vegas Sphere, these aren’t your mother’s billboards.

Spotify’s head of global ad sales on the latest in programmatic audio

The platform recently opened up the Spotify Ad Exchange, giving audio buyers access to real-time bidding for its inventory for the first time.

Google and Roblox partner on ad deal

Advertisers will be able to buy Roblox gaming inventory through Google’s ad-buying platforms.