Brand Strategy
As Omnicom subsumes IPG, a new, stratified reality for Madison Avenue emerges
New priorities are remaking the advertising landscape, but “big is not necessarily better” for all agency clients.
Agencies
Data & Tech
Total global ad revenue grew to $1.14 trillion in 2025: WPP Media
Streaming ad spend continues to grow considerably, while other channels, like search ad spend, are set to stagnate.
Brand Strategy
Our Third Place, a networking group, is courting women in media and advertising
Mediaplus North America and DAA have already bought memberships for employees.
Coworking
Coworking with Rebekah Pagis
She’s president, North America, at Design Bridge and Partners.
Coworking
Coworking with Lisa Hurst
She’s chief client officer, Amp.
Social & Influencers
An Unwell addition: What Alex Cooper’s creative agency is bringing to the celebrity advertising world
As celebrity-led agencies continue to proliferate, Cooper’s team is looking to connect with audiences beyond viral moments.
Social & Influencers
Coworking with Michael Lamp
He’s chief digital and social officer at Hunter.
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